When, after many months of lockdowns, one participates in a live event of such importance as Impact, the scale of the issues currently undertaken by business begins to make a really big impression.
The event organized by Poznań International Fair on October 21-22 was traditionally attended by prominent figures from the world of politics, business and show business. This year there were, among others: Hillary Clinton, Mateusz Morawiecki, Adam Niedzielski, Anna Lewandowska, Jacek Jaśkowiak, Japanese ambassadors and a team from the British Embassy, presidents and directors of large companies – Orlen, Roche or AstraZeneca to name a few. This was only a small selection of the panelists present at Impact’21.
On that day, 4 scenes were active, where thematic moderated discussions and panels were held on the following topics: Urban Next, Energy, Health, Art, Blockchain & Digital Assets, E-commerce, Open Banking & Data Governance, Media & Marketing Insight, Digital Future and Scale up to Success.
The short, usually 15-minute slots were led by well-matched moderators, and the technical advantages included, among others, scenery, sound, organization, operation of technical services and punctuality. In a nutshell, moving around the event site and choosing panels was like tasting a condensed and neatly served portions of business knowledge.
What could one learn from the discussions and speeches planned at that time? Below I present some of the conclusions based on what I heard, divided into thematic blocks that particularly interested me:
Impact’21 was an event that covered a wide range of areas, therefore any decision to listen to a given panel excluded participation in the remaining few parallel discussions. What this multithreading business coverage does, however, is that it testifies to the level of development of the local economy today, while the high visibility of local governments and business support organizations during the event deserves special attention. How important is this prognostic? We might find it out at the next May’s Impact’22.